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Author Archives: Precise Measures Consulting

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Work ~ Life Balance

As an Entrepreneur, your world can get pretty busy. Prioritizing between work and your personal life can seem impossible to accomplish. As you build your business, it can require a lot of your time. Most Entrepreneurs set unrealistic expectations, or work extreme hours without a thought of slowing down, considering their health, not to mention their much needed family time.

Studies show that poor work-life balance can result in unhealthy levels of stress; experts have found that the compounding stress from endless workdays is damaging. Taking care of business is dependent on taking care of yourself! You are the face of your business and as the key decision maker, clarity within your decision making may be negatively affected. You also may experience reduced productivity from a lack of rest and organization.

Scheduling is key: your business will do well if you’re doing well and in good health. Think of it this way, good mental and physical health affects your bottom line, has a positive impact on your overall happiness and relationships.

Although a good footing is based on organization and scheduling, work life balance can have a different meaning for everyone! It is important to remember, without the proper balance, certain areas of your life may become unfulfilled. Your personal life can affect how you run your business and unknowingly trickle over on how you treat your customers. A happy boss means great business, great customer service, as well as motivated employees!

As an Entrepreneur:

  • Now your workload: This helps to prioritize your schedule for the work week, based on the goal you wish to achieve. With that in mind, you are also able to plan for enjoyment with family and friends, with the piece of mind in knowing what task are completed or need attention for the next workday.
  • Schedule your time wisely: Knowing your workload allows you to schedule your time wisely and allocate the proportionate amount of time, based on priority or intensity.
  • Get enough rest
  • Always take the time out to relax your mind and make time for family!

The PMC Team

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Elsmar Home Health Care

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Elsmar Home Health Care works with physicians to reduce the necessity for hospitalization or long-term care admissions, in addition to hospital and nursing home discharge planners to ensure a smooth transition from the inpatient facility to the patient’s home. Our goal is to implement the physician’s plan of care quickly and seamlessly while providing the support services required to reduce recovery time.

 Visit Us!

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4 Things Every Successful Entrepreneur Does!

If you’re competing in a particular industry, you must possess some competence in these four influential prerequisites to be profitable and ultimately survive. These four factors are what drives your ongoing strategy and are the keys to your success! Understanding your business’s resources and internal capabilities can lead you down the road to a competitive advantage when you:

  1. Know What our Customers Want – First, you have to know what your customers want. The most important part of this is understanding who your target customers are, their wants and needs, and maintaining a strong since of Customer Relationship Management (CRM). A well-thought out strategy outlines your business’s plan in reaching your intended target market. Incorporating CRM into your strategy, aligned with your organization’s mission, and purpose allows you to analyze your customer’s interactions such as personal information, purchase history, buying preferences and concerns. It improves your relationships with them, assist in customer retention, and drives your sales growth.
  2. Analyze the Demand – Now that you know what your customers want, you have to analyze their demands from your business. Your target customer segment and CRM strategy is the foundation to this step. What attracts them to you? Is it your low prices, location, product or service variety, quality, or is it your great customer service?
  3. How Do You Survive Your Competition – You must know how to survive the competition. You can gain insight on who your competitors are through local directories, your local chamber of commerce, networking events or trade shows. It’s important to know who they are, what they offer, what are their strengths and weaknesses, and who their target customer segments are.
  4. What Drives the Competition – Lastly, you must know what drives the competition. Learn how they treat their customers, how competitive is there pricing compared to your business, and what are their most influential marketing techniques. Benchmarking is a great way to get this information and you can also gage their customers. Most importantly, you must know how intense your competition is in order to obtain superior performance and dominate your market.

The PMC Team

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How to Become a Wiser Consumer!

A wise consumer knows how to make their money work for the long-term. Take a look at how you can become wiser with your spending.

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If You Build It, It Will Grow!

When it comes to your new business idea, there are three key components to building a thriving enterprise. We know that self-determination is important, but failure is unavoidable without a clear Business Definition, Strategy, and a solid Organizational Structure. Each of these cross-functionally linked components can positively or negatively impact the vitality of your business.

Your Business Definition explains what your company is all about, its mission and vision. It helps guide your business’s Strategy, which are the strategic and financial objectives known or used to achieve your goals, with the least amount of resources. Your organizational structure is guided through your strategy and has a direct impact on how effective you utilize your resources, the efficiency of your day to day processes, and your market position or competitive advantage.

A strategic advantage is the foundation to solid growth, a competitive advantage, and outperforming your competitors on a consistent basis. Aside from a clear Business Definition and Organizational Structure, your Strategy is most important! It must be built over time and it guides management’s decisions regarding whether changes are needed within the definition of your company, or if processes within its structure should be kept, removed, or replaced. Building a solid Business strategy helps your company remain sustainable, your direction clearer, objectives attainable, and your customers happy.

The PMC Team

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Debt Management Special

Need help paying your bills with a plan that will offer lower monthly payments, eliminate collections calls, late and other-the limit fees, bring your delinquent accounts current and improve your credit rating? Our consultations are free and we will waive your $25 setup fee!

Take control with our special offer until August 31, 2015: PMCDMP

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Consulting Special

We are looking for businesses that seek to have or has a solid track record and a good potential for growth. We would like to enter into a form of partnership with you and our proven strategies will help you grow your business, sales, and profits. We are confident our system will work with any company and we are willing to provide affordable solution for many of your needs.

We will offer 25% of your engagement fee with our special offer until August 31, 2015: PMCPROMO

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Are your Customers Happy with your Service?

Keeping customers in your establishment or hawking you down for your products, is an ideal business, yet a tough process. Knowing your business needs, communicating and meeting those objectives to the wants or needs of your customers is half the battle. Predicting those changes in your customers overtime, with a well-thought out strategy is what keeps you a step ahead of the game! Here are four of the most vital customer-focused objectives that should be in your Marketing Campaign:

Marketing & Branding Strategy – Should always be geared towards improving your sales, telling people you are better than the competition, appealing to a new set of customers, or letting current customers know they have new products.

Relationship Marketing – Along with Customer Relationship Management,  help to re-enforce your customer’s trust. Managing the company’s interactions with current and future customers will transform your unfamiliarity into awareness of knowing when people accept the legitimacy of your product or service, and allows insight on when they appreciate and recognize its value.

Word of Mouth – is one of the most powerful marketing tools that is driven by those who interact with your company the most. If you’re informing, reminding, and raising awareness, these actions persuade them to accept your product and prompt a purchase action.

Promotional Marketing – is used to overcome the barriers to your customer’s purchasing decision. Customers are more inclined to buy when there is a benefit or feature they are receiving that fulfills their want or need.

The PMC Team

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Top Engagement Drivers ~ How to Prevent Disengaged Employees from Costing your Company

Knowing what motivates your employees can help you develop a targeted communication and segmentation strategy to recognize what is important to them and how they will behave in certain situations. This knowledge can help you leverage your workforce and prevent the damage that disengaged employees can cause your company. These efforts provide a common vision and the possibility of moving in the same direction towards common objectives that improve alignment gaps and synergies in the areas of your vision, culture, objectives, and value changes.

Employee engagement is based on the conditions in the workplace, and workers have shown an increased preference in knowing that their organization cares about them, their opinions count, and their organization’s mission and purpose is clearly defined. Your HR department should make the objectives of your company clearly defined, along with each employees responsibilities and how they are able to contribute to your organization, through providing feedback that counts!

According to Gallup research, managers account for at least 70% of the variance in employee engagement scores across business units. A Gallup study of 7,272 U.S. adults revealed that one in two had left their job to get away from their manager and improve their overall life at some point in their career and most managers are not creating environments in which employees feel motivated or even comfortable. Talent is the most powerful predictor of your organization’s performance and word of mouth can be the highest cost to your company.

Top Engagement Drivers

  1. Clear Career Path – Career development provides opportunities that benefit both employees and employers. Employees who partake in job training, continuing education and other types of professional development can refine and acquire new skill sets that help advance their career and motivation. Focusing on leadership, coaching, and performance management help employees make their work meaningful. Reinforce the importance of a coaching and feedback, a shared culture, and teach leaders how to be authentic and transparent.
  2. Involved in Decisions That Affect Their Work – Managers must be accessible so that employees see them as approachable for guidance and assistance. Employees must be encouraged to be active in the important decision making processes within the company and allowed to provide their contributions to feel empowered. This motivates each individual employee to continue doing great work and their peers. Their desires, needs, and values will shape the organization’s culture overtime.
  3. Teamwork – Your employees are the heart of your organization and they work on demanding cross-functional teams that often bring new people together. When managers help employees grow and develop through their strengths, they are more than twice as likely to be engaged within their team.
  4. Clear Vision and Shared Company Culture – This driver speaks for itself! A well defined vision provides a clear direction. Flexibility, empowerment, development, and mobility play a key role in defining your company’s culture. This driver should always be reviewed, revamped, and re-enforced.
  5. Appropriate Decision Makers – Managers should know what motivates their employees and your company’s culture is driven from the top down. Employee engagement should be a corporate priority, and systematic process should be established for measuring or evaluating engagement throughout the company. According to recent surveys, management transparency has a direct 94 percent correlation with employee happiness and retention.
  6. Employee Benefits and Perks – We have all experienced working for a company that does not offer any employee benefits, perks, or recognition. Employees in these types of environments are not motivated when there is no benefit for them. This driver leads to a workforce that is motivated, helps with employee retention, and is a strong differentiator for your company when your employees feel that they are working for a great place that offers them excellent benefit, rewards, praise, and recognition for their efforts in achieving the organization’s goals.

The PMC Team

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